Packaging Concept & Design

The task was to create a complete branding concept for haircare line - Mood. This included a logo, colour pallet, typography and packaging. 
I chose muted but strong colours and modern typography for the brand to represent luxury and inclusivity. The custom logo was created using Adobe Illustrator. The packaged design included a series of sketches, Illustrator die-line, physical prototyping and mockup creation in Fantastic Fold and Dimension. 

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